Mindful Digital Design Defined
Mindful design is design-thinking at its core, carried out from your value proposition into each little detail of the experience.
Designing Apps for Behavior Change
Creating meaningful behavior change requires creating a user experience that provides sufficient motivation, ability, and triggers.
Top 5 Ways Startups Can Use Design to Gain Market Share
Design is what drives a startup’s brand, distinguishes it from the competition, and helps carve out market share.
Why Great Design Is Critical for Startups
You only have about 50 milliseconds to win over new customers on your website. Only great design can engage prospects in that time.
How to develop a new product around an unknown concept
Developing a product around an unknown concept is a long-term process that needs to be approached in a very specific way.
Make it or Break it: Why Your Startup’s Online Experience Matters
While startups can fail for many reasons, in many cases, they fail because they haven’t invested in optimizing their online user experience.
7 Factors that Influence UX for Your Ecommerce Site
User experience, or UX, is often confused with usability; however, usability is only one of seven factors that influence overall UX. So what is the difference? Usability refers to how easy…
5 User-Focused Reasons UX is Important for Your Ecommerce Site
You may understand what user experience (UX) is, but unless you understand its importance to the success of your ecommerce site from a user-focused perspective, you may miss the opportunity to design it right the first time..
Most Popular UX Tools for Ecommerce in 2020
Once you know which UX research and design strategies you want to implement when developing your ecommerce site, you’ll want to narrow down which tools to use. Familiarize yourself with the most commonly used UX research, design, and collaboration tools, noting their distinguishing features, to decide which ones fit best with your specific goals. Research […]
Improving Your Site’s UX: Navigation, Homepage, and Mobile Version
User experience is more about the functionality of your site than its appearance. Site appearance deals with user interface, or UI. Visual appeal plays a role in the overall UX (in fact, 38% of users will leave if they don’t find your site attractive); however, beautiful aesthetics won’t make up for poor UX. A positive […]