Trackmind Solutions

Most Popular UX Tools for Ecommerce in 2020

UX Ecommerce

Once you know which UX research and design strategies you want to implement when developing your ecommerce site, you’ll want to narrow down which tools to use. Familiarize yourself with the most commonly used UX research, design, and collaboration tools, noting their distinguishing features, to decide which ones fit best with your specific goals.  Research […]

Improving Your Site’s UX: Navigation, Homepage, and Mobile Version

UX Ecommerce

User experience is more about the functionality of your site than its appearance. Site appearance deals with user interface, or UI. Visual appeal plays a role in the overall UX (in fact, 38% of users will leave if they don’t find your site attractive); however, beautiful aesthetics won’t make up for poor UX. A positive […]

Why Great Design Is Critical for Startups

great design, design, design process, startups, startup design, innovation, marketing, design thinking, mvp, startup, branding, brand identity, brand identity design, startup ui design, startup ux design

You might have heard that you only have a few seconds for your brand make a good first impression. It turns out that a few seconds may be too late. In terms of your website, you really have only about five hundredths of a second (50 milliseconds) to win over new customers, according to research […]

Top 5 Best Practices in UX Design

UX Ecommerce

Before jumping into UX design of your site, it’s important to familiarize yourself with UX research. The insights you gather from research will inform the design of your site and give you the user feedback you need for various stages of the design process so that you’re not waiting until the end to test for […]

How to Make Your App “Sticky”

app development, apps, applications, sticky app, product development, user experience, customer journey, mobile app

US adults spent over 3 hours and 35 minutes each day on mobile devices in 2018, according to eMarketer. 90 percent of the time on mobile last year was spent engaged with apps. Despite mobile applications’ incredible popularity for entertainment, messaging, and shopping, simply having an app is no longer a competitive an advantage for […]

Addison Care: The At Home Digital Caregiver

AI, healthcare, artificial intelligence, user experience

The best technologies are boundless and open to everyone. They don’t intimidate with complicated interfaces and an exclusive shorthand. Young or old, savvy or novice, truly transformative innovations empower, allowing people to lead more fulfilling and satisfying lives. Trackmind can’t help but gravitate towards such stories and wanted to take a moment to focus on […]

Guide to Analyzing and Optimizing your Blog

Most people enjoy the creative process of creating a blog, especially when it’s designed to help you generate more awareness for your products or services. However, while creative elements can impact user engagement levels, if you’re not learning from how your users navigate and use your content, you’ll inevitably see a decline in the overall […]