A bold new practitioner and patient customer experience.
Software | eCommerce | Brand Identity
Genetic Potential Through Nutrition.
Primal Blueprint’s web properties were growing and scaling. At this point, the Primal team reached out for help with a brand identity refresh to help bring their growing digital presence into alignment and create the basis for a successful, scalable future with a single yet flexible brand system.
Creating eCommerce experiences
The brand identity refresh also set the tone for a reimagined version of Primal Blueprint’s eCommerce store, which was on the verge of scaling to new levels with the addition of many new SKUs.
A bold new brand refresh & evolution.
Together with the Primal Blueprint marketing team, we worked to bring the store’s navigation system, colors, fonts and photography together to create a newly-designed site. The new site features a highly extensible navigation system, beautiful photography, colors that have been A/B tested to ensure the best conversion rates, and best of all, great products made by great people!
“Trackmind brings careful strategic planning, exceptional creative design and vast technical expertise to any project we send their way. Deep industry knowledge and transparent communication makes our experience smooth and straightforward every time.”
BRENT ECK, CEO, METAGENICS